UX Direction & Strategy, Product Design, Usability Research
React Native (iOS, Android)
(case study under construction)
Traena was a professional development app with a growing number of unused licenses. We laid the foundation for Traena’s future experience & raised daily average usage by optimizing the app’s navigation & convincing wary founders to do so through co-creation & accessible user research.
What is traena?
Traena is an internal app developed at Pandera Labs through our incubation program. The app uses analytics-driven personalization built on React Native with the idea that moving antiquated employee training to mobile enables users to learn whenever and wherever.
But users were getting more and more lost with each new feature (if they were using the app at all). Traena needed to maintain velocity while optimizing the product to gain & retain user adoption.
Design Lead (Me)
Front-End Developers x2
I was brought onto Traena’s legacy product team to manage the design strategy & mentor a product designer who was eager to boost her UX skills.
“we don’t have time to test”
This is where I talk about running usability tests 3 days after I started at Pandera because I was triggered by someone saying they didn’t think I could.
“when can we run another test?”
This is where I convinced a room of people who were annoyed to be at another meeting to talk about user insights & to see how that could have positive impact on the product.